Kerala Tourism held a series of roadshows abroad in an attempt to promote the internationally acclaimed Kochi-Muziris Biennale (KMB) and thereby woo art-loving tourists to ‘God’s Own Country’.
KMB was the flagship product showcased in the first of a series of such roadshows held last week in the Czech Republic, Spain, Ukraine, and Russia.
Further, a three-minute film on KMB was also launched by Kerala Tourism which triggered an enthusiastic response in Barcelona, Prague, St. Petersburg and Kiev.
Usually, biennales are major international events and attract a lot of artists and other creative people from across the world thereby increasing tourist footfalls.
No comments:
Post a Comment