Tuesday, 17 December 2013

Kerala Tourism Partnership Meet 2013-2014

Kerala Tourism Partnership Meet 2013-2014
Partnership Meets - Tier I Cities
Partnership Meets are effective B2B platforms where the travel and Hospitality Trade from Kerala including Hoteliers, Tour operators, House boat operators, Home stays and Ayurveda centres meet tour operators & travel agents in selected cities in India which are the potential markets for Kerala. It is a full day business event which envisages the promotion of Kerala Tourism via public privatepartnership and enables buyers from target cities to understand and explore Kerala.

The show will be held in the best available venue in that destination preferably in a premium banquet space. Table spaces with the provision of seating for two persons on each side will be allotted to the participants from Kerala who register and pay the required participation fee to Kerala Tourism. Kerala Tourism will be inviting the tour operators and travel agents of the source market to the Partnership Meets to attend as buyers.

The sellers, ie., the Kerala trade members will have to make their own arrangements for their travel, accommodation etc... at their own cost.
Programme Flow and Timings
  • Kerala Trade registration and table allotment starts at 9.30 am
  • Buyers are invited for business session from 10 am to 5.30 pm
  • Media registration starts at 12.30 noon
  • Cultural Show and Press Meet from 1.00 pm to 2.00 pm
  • Lunch for Media and trade at 2.00 pm
  • Business session resumes at 3.00 pm & continues till 5.30 pm
  • Business session ends at 5.30 pm
  • Cultural show starts at 5.40 pm and ends at 6.15 pm
PS: In Coimbatore and Guwahati Business hours starts at 4pm and continues till 8pm.
Highlights of the Meets
  • Effective one-to-one interactions
  • Comprehensive business hours
  • Hot deals and prizes for buyers
  • Theme based venue branding
  • Lunch & hi-tea for the trade

Hot Deals

Hot deals are the best offers/schemes provided by the sellers (Kerala Trade, comprising of hoteliers, resorts, tour operators and travel partners) participating in the coming domestic tier-1 city partnership meets. The deals would be offered exclusively for 6 - 8 hours of business session in the particular city. The objective is to further induce the buyers to visit more sellers and conduct business spontaneously. The buyer would be tempted to buy these deals as they are exciting, only available during the meet and also will win gifts for every 5, 10 or 15 deals he buys.

Special discount

For all properties with 10 rooms and below, an additional discount of 15 % will be given on the actual rates shown above.

Last date for registration: 10th December 2013

Please feel free to contact Smt. D. Kamalamma, Tourist Information Officer, Directorate of Tourism for any assistance in this regard. Contact No: 0471 - 25 60 426, 427; 09446128948
Partnership Meets - Tier I 2014 Schedule
    Sl. No.
    Tuesday, 7th Januray
    Thursday, 9th January
    Tuesday, 21st January
    Thursday, 6th February
    Wednesday, 12th February
    Tuesday, 18th February
    Friday, 21st February
    Tuesday, 25th February
Participation fee 
    Sl. No.
    No. of shows
Current year proposed rate (per city @ Rs. 9000)
Discount for Current Year In Rs
Final rate after discount
    1 city
    2 cities
    3 cities
    4 cities
    5 cities
    6 cities
    7 cities
    8 cities


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